20% more turnover thanks to employee advocacy: how employees become brand ambassadors
In a digital B2B world in which relationships are increasingly built via screens, the role of employees is also changing. They ...
Read more
Mastering remote sales: digital sales guidelines as performance drivers
The new reality: remote sales is becoming increasingly important in B2B B2B sales has also changed fundamentally since the COVID pandemic - ...
Read more
Personalization in B2B sales: relevance needs a system
Personalization in sales is not a "nice-to-have" but a must in a world in which customers are flooded with standardized mass messages every day.
Read more
Omnichannel sales playbooks: for a consistent customer experience
As customers can now switch between channels with just a few clicks, it is no longer a question of whether companies communicate across channels, but how well they do so. Who ...
Read more
Sales does not end with the deal: Why customer success is also sales
Sales does not end with the signature - it just begins there on a new level. In a world in which ...
Read more
MarTech meets SalesTech - and it crunches: Playbooks bring structure to chaos
In today's B2B landscape, the boundaries between marketing and sales are becoming blurred. In principle, marketing and sales are different disciplines, but ...
Read more
AI in sales: hype or real game changer?
Artificial intelligence (AI) is revolutionizing sales - at least if you believe the numerous LinkedIn posts on this topic, which appear almost daily.
Read more
Schleswig-Holstein makes digital municipal meetings mandatory - municipalities are looking for simple solutions
Things are getting concrete in Schleswig-Holstein: local authorities must enable digital participation in local parliaments by 2027. This was decided by the state parliament at the ...
Read more
Digital meetings: Linkando and Rot-Weiss Essen modernize club life
PRESS RELEASE Rot-Weiss Essen has been relying on Linkando for legally compliant and user-friendly meeting management since the COVID pandemic. Linkando Meetings was launched in 2024 ...
Read more