Inconsistent, subjectively evaluated customer projects? Poorly maintained CRM systems? Lack of specialist expertise among sellers due to technically complex solutions?
Inconsistent, subjectively evaluated customer projects? Poorly maintained CRM systems? Lack of specialist expertise among sellers due to technically complex solutions?
Sales teams for complex products that require explanation are often faced with the challenge that although their employees are sales experts, they do not have sufficient technical knowledge of the product being offered. Product experts are often called in at an early stage in discussions with customers, even though the customer potential is not yet sufficiently qualified at this point, which means that company personnel resources are not deployed with the best possible added value.
With Linkando Playbooks, internal product knowledge can be made easily available to every employee in the sales organization, so that new employees in particular, who are still unsure, are perceived as qualified discussion partners for the customer, as they have all the important answers at hand and can react appropriately to objections. This shortens the learning curve of new employees enormously and takes the pressure off the expert team in the company.
