Market research project at Fresenius University of Applied Sciences

Linkando is working with Fresenius University of Applied Sciences to take a close look at sales in the digital age. 

Five talented students from Prof. Dr. Thomas Becker's course set off to study the topic of "Sales enablement in modern, virtual sales".

A mixture of market research and research has shown that sales must be rethought and the use of Linkando Playbooks brings significant added value for today's requirements. There is a great need for lean solutions that bring structure and efficiency to modern sales and make new, young sellers immediately successful.

The comprehensive study will be available at the beginning of 2024. 

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