Feature Flash: Linkando Playbooks

Once a week we present the coolest Linkando features in our FeatureFlash. Subscribe to our newsletter to stay up to date.

Overview of all previous Feature Flash contributions

Subscribe on LinkedIn

• Shorten the B2B sales cycle with Linkando Playbooks

  Is your sales cycle too long? If you sell a B2B product, then the answer is most likely "Yes!" The main problem in B2B sales is the lack of understanding on the seller side for the buyer side. Sellers can't change the processes on the buyer side, but they can change their own sales processes. To shorten sales cycles, sales leaders need to create a better understanding of the buyer side.

• Why is digital transformation so difficult?

  More and more buyers want to buy digitally, but sellers are finding the switch to digital sales difficult. Digital tools are both the solution and the problem. In order to successfully master the digital transformation in B2B sales, companies must first and foremost adapt their structures and processes to the challenges of modern sales. 

• EU AI Act

  Watch out sales leaders: Yes, the EU AI Act affects you too! Do you remember the introduction of the GDPR? A lot has changed since then, from marketing to sales to customer service. This could be the case again with the AI Act. It came into force on August 01, 2024.

• From win rates to best practices

  Success in sales can be replicated! The task of sales leaders is to "decode" the recipes for success of their champions and transfer them to the entire team. But how do you do that? That's what our new NewsFlash is all about. 

• SmartWe Integration

  Do you use the SmartWe CRM? Then you can integrate Linkando Playbooks directly into your CRM. It's really easy to do in the Google Chrome or Microsoft Edge browser. No need for expensive and complex integrations!

• Feedback forms
  

• How can you identify potential for improvement in the sales process? Ask your sellers! Because they are close to the customer and know what works and what doesn't. With Linkando's feedback forms, you can involve your sellers in the change management process and implement their feedback directly in your sales playbooks. 

• Zoom Integration

  Sales meetings are increasingly taking place virtually and Zoom is now one of the most popular video call providers worldwide. That's why you can use your playbooks and action cards directly in your Zoom calls.

• LinkedIn Sales Navigator Integration

• With the Sales Navigator, LinkedIn offers a comprehensive social selling tool with which you can map the entire sales cycle on the LinkedIn platform, from prospecting to deal closing and upselling. 

• meetergo integration
  meetergo is a GDPR-compliant tool for online appointment booking that automatically classifies incoming requests and forwards them to the right contact person.
  

• Linkando Playbooks for Hubspot CRM
  

  Hubspot provides you with Hubspot-internal playbooks with which you can standardize simple interactions with forms. However, since Hubspot is a pure CRM and not a specialized playbook solution, the Hubspot playbooks differ significantly from Linkando playbooks in terms of their scope and features. 

• Action Card Composer
  You can think of the Composer as a kind of construction kit that you can use to build your Action Cards.
• Action Cards
  While playbooks map an entire process from start to finish, action cards enable small-scale instructions within this process.
• Linkando sidebar
  The lightning-fast and simple integration means you are ready to go straight away. This saves costs and time and you have a quick return on investment. The uncomplicated integration also reduces your economic risk.
• Meeting Templates
  Preparation is crucial for the success of every sales meeting! To send your sellers into their meetings perfectly prepared, you can create as many meeting templates as you like in your Linkando Playbooks.

Subscribe on LinkedIn